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December 11, 2023

UP Vertical Farms, an indoor grower of local leafy greens in Pitt Meadows, British Columbia, has launched its new top seal pack in collaboration with sales and marketing partner Oppy.


"We are proud to introduce this line that better protects our products and reflects our commitment to providing baby leafy greens that consumers can enjoy with confidence," said CEO Bahram Rashti, who founded UP Vertical Farms alongside brother and executive chair Shahram Rashti. "The updated design prominently features our commitment to sustainability, local sourcing, and feeding the region. We want shoppers to know that our greens are Canadian, aligning with their values of supporting homegrown products."


The peel-and-reseal feature allows consumers to enjoy fresh products every time they open the pack, extending its shelf life.


Key facts about UP Vertical Farms' operations:


-  Grown using 99 per cent less land, 99 per cent less water, 99 per cent less fertilizer, and no pesticides, herbicides, or fungicides, UP is fully automated from seeding through to harvest.


-  Using recycled CO2 and proprietary lighting technology, greens are grown to custom brix levels and flavour profiles.


-  Crops are grown in an automated 13 to 21-day period where blends can be tailored and grown instantaneously to keep pace with ongoing trends, adding to the quality and consistency.


The new top seal pack will begin shipping to stores in mid-December, just in time for the holiday season in its lineup of blends, which includes Liven UP — arugula, Toss UP — tender lettuce blend, Stand UP — baby romaine, UP and Away — spring mix, Power UP — power greens, and Crunch UP — crispiest lettuce mix.


Source: UP Vertical Farms December 4, 2023 news release


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Submitted by Karen Davidson on 11 December 2023